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Hi

I’m Palak, architect-turned-brand designer, which basically means I went from building spaces to building brands (less concrete, more concept).

I traded material boards for moodboards, construction drawings for packaging dielines, and somewhere along the way, I realized that good design, whether in buildings or brands, is all about creating something people connect with.

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//I started my journey in architecture, drawn to the way spaces tell stories. Over time, I found myself more captivated by the stories brands tell, the way design shapes perception, builds connections, and creates lasting impact. That pull led me to transition into branding and packaging, where I’ve spent the last 4 years crafting identities that feel distinct, intentional, and alive.
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My approach is deeply rooted in structure and storytelling. Architecture taught me to see design as a system, every detail purposeful, every element working in harmony. That philosophy now guides the way I build brands. Whether it's a visual identity, packaging, or an entire brand world, I strive to create work that is immersive, evocative, and built to last.
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At my 1900designs, we don’t just design, we shape how brands are
seen, felt, and remembered.

Working with the best clients across lifestyle, fashion and design industry

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From the outset, Palak demonstrated an impressive grasp of our brand's vision, translating it into captivating packaging and social media designs. With meticulous attention to detail and a collaborative approach, she delivered outstanding work on time. Highly recommend 1900 Designs for anyone seeking top-notch creative solutions!

Pariya Mehta

Founder, Pariya India

India

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